Get to Know me
'The Engineer Behind The Copy'
I am Hamza, an Engineer turned Copywriter and Brand Strategist.
Yes, a professional Engineer who spent over 6 years in the construction industry as a well-paid contractor but still switched careers.
So… why the switch? Well the truth is, I never (actually) did…
In fact I used the logical and analytical approach I developed as an engineer to evolve and explore new horizons. This led me to discover the need to apply those skills in Marketing by leveraging the ‘art of copywriting’.
A skill that’s rewarding, evergreen, in-demand, and helps me better understand people and their psychological needs. Something that finally gave me the freedom to write my own offers and the clarity to be a key resource for businesses looking to break past their revenue ceiling.
I am somebody who strongly believes in frameworks and systems, that there is a method to scaling sales efficiently… One that works by thinking outside the box inside the box.
Because here’s how to win in this day and age:
“It’s better to share the right message with simple words than to write the wrong one with fancy language.” — probably Sabry Suby ( One of my favourite Entrepreneurs )
This underscores a key point: There is a method to it all
✅ To find the exact thing(s) that plague a certain business, holding it back.
✅ To test and adapt the best strategies to fix it.
✅ To leverage the power of words that generate more sales.
And to keep sharpening my own edge as a well-rounded copywriter in the industry.
Outside of work, I’m a dad to one adorable baby boy… whom I absolutely love, adore, and play with whenever I can.
And honestly, that’s what fuels all of this…
➜ To be of Value in Marketing
➜ To help Businesses grow by at least 37%.
➜ To become a key player in the industry…
… Make my family proud.

